Patient care and the Wisconsin Idea - WARF

Jeanan Yasiri Moe
Director of Strategic Communications

Patient care and the Wisconsin Idea

CEOs of UW Health and Marshfield Clinic offer collaborative vision in new essay published by the Wisconsin Alumni Research Foundation

MADISON, Wis. – From the promise of personalized therapy to combatting opioid abuse in our communities, innovation is the best medicine of all, say the leaders of the state’s top health care systems.

Dr. Alan Kaplan is CEO of UW Health and Dr. Susan Turney is CEO of Marshfield Clinic Health System. Their essay “From lab to bedside, the Wisconsin Idea is all for the good of the patients” is the latest in a new online series featuring more than 20 prominent contributors.

“The Wisconsin Idea to us is the conviction that science, discovery and innovation can improve our lives individually and collectively as a community,” they write. “Success can only be measured by whether we've moved the bar on safety, quality, cure rates and patient experience.”

The series is called “Innovation and the Wisconsin Idea.” In addition to Kaplan and Turney, contributors include university researchers and educators, business leaders and entrepreneurs, investors, and public officials who share their views on the crucial interdependence between university innovations and the strength of the Wisconsin economy.

Co-authors represent different regions of the state while sharing a common bond through the field they represent, from agriculture and engineering to health care and policymaking.

Contributors to the series include:

  • Erik Iverson, Managing Director, Wisconsin Alumni Research Foundation
  • Governor Tommy G. Thompson and Professor Mike Sussman
  • Professor Dan Ludois and Cecil Edirisinghe, CEO of Velicon
  • Chris Salm, CEO of Ab E Discovery, and Dean Kate VandenBosch
  • Dr. Alan Kaplan, CEO of UW Health, and Dr. Susan Turney, CEO of Marshfield Clinic
  • John Neis, Executive Managing Director of Venture Investors, and Cory Nettles, Founder and Managing Director of Generation Growth Capital Inc.
  • Dean Ian Robertson and Greg Piefer, CEO of SHINE Medical Technologies
  • Zach Brandon, President of the Greater Madison Chamber of Commerce, and Tim Sheehy, President of the Metropolitan Milwaukee Association of Commerce
  • Arjun Sanga, President of WiSys, and Zach Halmstad, Co-Founder of Jamf
  • State Senator Luther Olsen and Dean Robert Golden
  • Chancellor Dean Van Galen and Tom Still, President of the Wisconsin Technology Council
  • State Senator Alberta Darling and Rock Mackie, Professor and Entrepreneur
  • Mike Knetter, President of the University of Wisconsin Foundation
For more information about the series Innovation and the Wisconsin Idea, please visit Comments on the series are welcome at

Sign up to be notified when new articles are available.

About WARF
The Wisconsin Alumni Research Foundation (WARF) helps steward the cycle of research, discovery, commercialization and investment for the University of Wisconsin-Madison. Founded in 1925 as an independent, nonprofit foundation, WARF manages more than 1,900 patents and an investment portfolio of $2.7 billion as it funds university research, obtains patents for campus discoveries and licenses inventions to industry. For more information, visit and view WARF’s Cycle of Innovation.