When biochemistry professor Harry Steenbock filed to patent a groundbreaking vitamin D-fortification process in 1924, he also sparked the creation of an organization primed to bolster innovation for the next century.

The University of Wisconsin-Madison professor’s achievement increased the accessibility of vitamin D and its health benefits to the general population. At the same time, it created a new approach to bringing life-changing research to market, supporting the university’s work in the process.

Read more at ibmadison.com.