Wisconsin Alumni Research Foundation

Warf News & Media

Entrepreneurons series launches with an introduction to UW-Madison’s new Innovate Network


Laura Heisler, Director of Programming, WARF
[email protected] | 608.316.4392

Andrew Richards, Director, D2P
[email protected] | 608.890.0860

MADISON, Wis. – Aspiring innovators on campus and in the community are invited to attend the Entrepreneurons lecture series, kicking off on Thursday, September 12, at the Discovery Building on the UW-Madison campus (330 N. Orchard St.).

Beginning at 4 p.m., Michelle Somes-Booher of the Small Business Development Center at UW-Madison and David Ertl of UW-Madison’s Discovery to Product will provide an overview of the business model canvas, a hypothesis-driven planning tool that can help guide innovators from the idea stage all the way through incorporation of a successful company. Next, there will be an introduction to UW-Madison’s new Innovate Network, a collaborative group of campus-based and campus-affiliated member organizations that aim to improve support for aspiring Badger entrepreneurs. The event will conclude with a resource fair and reception for attendees to connect with campus and community resources.

The Wisconsin Alumni Research Foundation (WARF) and UW-Madison’s Discovery to Product (D2P) are partnering to co-host four Entrepreneurons lectures this fall. The events are free and open to the community. All events take place from 4 to 6 p.m. in the Discovery Building. Details for the full series are below.

Entrepreneurons Fall 2019

Sept. 12: Ready, Set, Go, an introduction to the business model canvas and UW-Madison’s new Innovate Network

Oct. 7: Doing Well While Doing Good, social entrepreneurship as a way to make a difference

Nov. 12: Wisconsin as an Innovation Hub, featuring Aaron Kennedy, UW-Madison alumnus and founder of Noodles and Company

Dec. 3: Leadership—The Many Ways to Lead in an Organization, with Thomas K.R. Stovall from IMBLACKINTECH

Entrepreneurons is a series focused on bringing the fundamentals of getting a new venture started to the UW-Madison community. These short programs bring together thought leaders from across the country and our own backyard to exchange perspectives on core topics ranging from identifying an opportunity to building a startup team to financing and beyond. Register at warf.org/entrepreneurons.

About WARF
The Wisconsin Alumni Research Foundation (WARF) helps steward the cycle of research, discovery, commercialization and investment for the University of Wisconsin-Madison. Founded in 1925 as an independent, nonprofit foundation, WARF manages more than 2,000 patents and an investment portfolio of $2.7 billion as it funds university research, obtains patents for campus discoveries and licenses inventions to industry. For more information, visit warf.org.

About D2P
Discovery to Product (D2P) is the front door to UW-Madison’s entrepreneurial ecosystem, coordinating the Innovate Network to connect faculty, staff, and students with the right resources at the right time. D2P’s Innovation and Commercialization Specialists provide mentorship, education, and guidance to support UW-Madison’s growing community of entrepreneurs and inventors. For more information, visit d2p.wisc.edu and innovate.wisc.edu.